by Ben Beresh | May 23, 2025 | Marketing, Storytelling
Data is everywhere. Spreadsheets, reports, dashboards—today’s businesses are awash in metrics. But here’s the catch: information doesn’t inspire action. Stories do. That’s why the smartest communicators know how to turn data into stories. When numbers meet narrative,...
by Ben Beresh | Apr 25, 2025 | Marketing, Sales, Storytelling
Every business has a reason for being. But not every business can clearly articulate that reason. And that’s a problem. In a world where attention spans are shrinking and competition is everywhere, your ability to clearly communicate why you do what you do can make or...